Brand Style Guide
Logo Guidelines
The Two Tree Design logo is composed of the “Infinity Symbol Tree” and two lines of text beneath.
There are two versions of the logo, one for lighter backgrounds, one for darker.
Color Palette
Use only the colors below in Print (CMYK) or Digital (RGB)
#297F6A
R41 G107 B126
C82 M30 Y65 K12
#5FA486
R95 G164 B134
C66 M17 Y57 K1
#94C8A1
R148 G200 B161
C44 M4 Y45 K0
#BAE2B5
R186 G226 B181
C27 M0 Y36 K0
#FFFFFF
R255 G255 B255
C0 M0 Y0 K0
#000000
R41 G0 B0
C75 M68 Y67 K90
Logo & Typeface
Website: The “Aktiv Grotesk” font pack, provided by SquareSpace, is used only on this website.
Print & Digital: The Arial typeface used for body text. It is widely available on most platforms. The HEAVITAS typeface is an ALL CAPS font, used for headlines, overlay text in images, video and animations.